"The luxurious bareMinerals Ageless Firming Cream deeply nourishes your skin, while tackling the signs of skin-ageing using plant-powered collagen." - Melisa, Escentual Beauty Team.   Why You'll Love The bareMinerals Ageless Firming Cream : Firming anti-ageing cream with 10% Phyto ProCollagen. 81% of consumers agreed skin looks firmer and tighter after 1 week. Reduces the visibility of fine lines and wrinkles instantly and gradually. Lifts the skin and boosts firmness and elasticity.Improves the skin's natural collagen for a plumper appearance.   What You Need To Know: Formulated with nourishing natural ingredients, including shea butter and squalene, this cream deeply hydrates your skin. The high concentration of 10% Phyto ProCollagen, a vegan collagen alternative derived from hibiscus flowers, effectively firms, plumps and lifts the skin for a smooth and younger-looking complexion.   Why It's Escentual: The rich and luxurious formula absorbs into the skin quickly. Combined with the lovely scent of fresh limes, which makes you feel like you're indulging in a spa treatment every time you use it. The bareMinerals Ageless Phyto ProCollagen moisturiser reduces the look of fine lines and wrinkles instantly and overtime and is clinically proven to firm and lift the skin in only one week. 81% of consumers confirmed that their skin appeared firmer and tighter. Plus, it boosts your skin's natural collagen overtime for lasting youthfully-plump skin.   The Best Way To Use It: Cleanse your skin. Apply the cream to your face and neck in the morning and evening.   The Sustainable Side: The cream comes in a recyclable cardboard box.   Values: Vegan. Paraben-free, formaldehyde-free, sulfate-free, gluten-free, petrolatum-free, phthalate-free, propylene glycol-free, synthetic-fragrance-free.