Max Factor's Miracle Pure Foundation in Light Ivory 40 revolutionizes your makeup and skincare routine. Designed for those who desire not just coverage but care, this foundation features a powerful blend of skincare benefits and seamless coverage. With its medium to full buildable coverage, SPF 20 protection, and 24-hour hydration promise, it's your go-to for a flawless, healthy-looking complexion. Enriched with 89% skincare ingredients, including Vitamin C and Hyaluronic Acid, the foundation boosts radiance, firmness, elasticity, density, and suppleness. Experience shine control thanks to oil absorbers and a pigmented formula that effortlessly hides imperfections. Whether applied with fingers or a brush, embrace a foundation that adapts to your skin's needs, clinically proven to improve your skin's condition while offering the perfect canvas for creativity.